tier suppliers, continuing to third, fourth and perhaps fifth tier suppliers. In addition, there may be a mesh of distribution between manufacturing and the customer. That includes finished goods inventory, national distributors, regional distributors, local distributors and retail outlets. To compound the complexity, each participant in the supply chain may be involved in a multitude of other su
CASE
INTRODUCTION
National defense budget curtailed
34.6 trill to 34.3 trill
Next generation fighter plan(130 bill)
K-2 tank(59.7 bill)
AH-X(50 bill)
LRAGM(20 bill)
SOC Budget increased
23.9 trill to 24.3 trill
What did the budget increase for??
The Budget of Korean Central Government for 2013
Rep. Hwang, Woo-Yea
Incheon Asian game arena(61.5 bill)
Songdo rare metal industr
Tier 컨셉의 모델 을 생산함으로 소비자 품질인색의 경쟁우위를 확보하여 향후 시장점율 확대 기반을 마련하였다.
다시 말하여 고급화 전략을 채택하였는데 이는 그 당시의 내부적 사정으로 의해 많은 물량을 풀지 못한 것이 잘 구하기 힘든 제품이다. 디자인이 예쁘다 등의 고객들의 입소문으로 인한
Ⅰ. Introductions
1.BEXCO
1) Introduce
Bexco is the world-scale exhibition, and convention center that consist of total 92,786㎡, from the basement 1 to the ground 7.
This center is located in #55 APEC-ro, Haeundae-gu, Busan, S.Korea[612-704],
and Connection with transport(airplane, railroad, transportation, and so on.) is good.
According to UIA, Bexco is forth company of the Asia,
1. Current Market Analysis
Prospecs is a domestic sportswear company which had established in 1981. Since then, it is considered as one of national-wide brand with low price and good function. Yet, from IMF in 1997, the company had been in a deep financial depression before M&A with LS Networks on 2007. After the M&A, Prospecs was redesigned as a life style company by introducing a concept of w